Calling for Connection: How Telemarketing Sparked $1.4M in Legacy Gifts

📞 Can a phone call change the future of your fundraising?

At TechSoup Connect Canada, we explored how the David Suzuki Foundation used a simple, no-ask telemarketing campaign to spark $1.4M in legacy gifts. 💥

This session is packed with practical takeaways:

✅ How to talk about gifts in wills (without sounding awkward)

✅ Why legacy giving isn’t just for the wealthy

✅ How to connect with loyal donors at scale

Watch the replay and steal this strategy: https://youtu.be/Puz4HgREnhI